Marketing research

JPM: Sanofi’s new Chief Digital Officer steps up his ambitions in marketing, research and e-commerce

Sanofi CEO Paul Hudson took office touting his digital hopes for the company, and he now aims to bring the French drug maker to the digital 2.0 level with renewed ambitions and a new digital leader who has joined the company. outside the industry. Chief Digital Officer Arnaud Robert told the JP Morgan Healthcare conference […]