Marketing strategy

Case Study – Marketing 360® Multi-Channel Marketing Strategy Boosts Sign Company Website Traffic by 65%

FORT COLLINS, Colo., Dec. 9, 2021 / PRNewswire / – Small businesses these days know they need a website and online presence to secure new customers. After all, a website is where consumers go to learn more about the business and decide if that business is the right choice for them. Having a website is a must, but it’s only the first step. If that website isn’t visible and doesn’t appear organically to search terms, no one will find it.

In this case study, Marketing 360® The multi-channel marketing strategy has helped a local sign company generate and increase high quality traffic to their website. With the help of their Marketing 360 team, this small, local Colorado business saw just how impacting a multi-channel marketing strategy can have on growing their business.

In 2021, thanks to content marketing, they saw hundreds of thousands of impressions, thousands of clicks and almost 200 conversions, almost all from organic search. Comparing their organic results to 2020, their content marketing strategy resulted in 34% increase in clicks and engagement, 13% increase in conversions, 65% increase in total website visits and a 49% increase in new website visits.

The strategy? With the help of their Marketing Manager and Content Marketing Specialist at Marketing 360, they drove traffic to their website and increased organic rankings by optimizing their website with keywords relevant to their business, created pages content-rich destination, regularly added blogs to their website. with useful information and took advantage of social media to help their blog posts go even further.

Content marketing is an important part of any digital marketing strategy, and the Marketing 360 team were eager and ready to help this local business succeed.

With numerous integrated tools and applications, as well as the support of a fully integrated marketing team, the Marketing 360 multi-channel marketing strategy allows small businesses to easily manage their business and marketing, all from one single source. place while saving time, money and tons of manual labor. Learn more about Marketing 360 at https://www.marketing360.com/.

About Marketing 360Marketing 360 is a technology company providing business management and marketing software and services to SMBs and franchises. Since 2011, the Marketing 360 multi-channel marketing strategy and platform has provided SMEs with everything they need to manage and grow their business from a single platform, including the ability to build a professional website. , accept and manage payments, manage leads and customers, make appointments, monitor reviews, manage social media, syndicate business listings, manage content marketing, run marketing campaigns multi-channel digital advertising, and more. Marketing 360 was founded in 2009 with a mission to enrich communities by helping small businesses grow. Its corporate headquarters are located in Fort Collins, Colorado, with offices in Austin, Texas. Learn more about Marketing 360 at https://www.marketing360.com/.

Contact: Farra [email protected] 970-541-3284

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SOURCE Marketing 360®